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mindmap

Animatic

AV Script

AV script WMT Productions:

Life” this is going to be shown through all 4 promotional idents.

Video	Audio (Titles & Effects)
Student using the mixing desk	Dramatic music begins
Students leaves studio	long shot (through the seeing glass) and a medium shot (in the studio)
Focuses on the mixer	medium shot
Faders move up	medium shot
Faders move down	medium shot
The computer screen turns on	close up
CTK TV logo appears	Dramatic music ends The CTK TV logo Flashes in/fades in

1^st Ident of the suit

Video	Audio (Titles & Effects)
Art room	Dramatic music begins
Student draws a cartoon man	Medium shot
The teacher leaves the class	medium shot
Students art comes to life (playdoh)	close up
Playdoh starts to mess around	close up
Students squashes the playdoh	medium shot
Squashed playdoh reveals into the CTK TV logo in the form of playdoh	Dramatic music ends The CTK TV logo will use the directional effect to end and to come in

2^nd Ident of the suit

Video	Audio (Titles & Effects)
Science room	Dramatic music begins
Students fuse chemicals	medium shot chemical star to bubble
Chemical reaction takes place	medium shot
The reaction cause is a small explosion	the flash effect will be used here to show that a reaction is taken place
Playdoh or chemical on the table	cross dissolve in and out
CTK TV logo in form of playdoh	centre effect - the CTK logo welcome through the centre
CTK logo in form of playdoh	Dramatic music ends The CTK TV logo Flashes in/fades in

3^rd Ident of the suit

Video	Audio (Titles & Effects)
Sports hall	Dramatic music begins
Group of students gathered (huddled up together)	Long shot
Split into two teams white vs purple	Long shot of the team wearing white on one side of the hall & a longshot of the other team wearing purple on the other side of the hall.
Both team score (equalizers)	Lens flare (effect)
Both teams walk off to have a break	Light noise (effect)
CTK TV logo appears	Blooms in/fades in
CTK TV logo appears made out of footballs	Dramatic music ends The CTK TV logo Flashes in/fades in ends with static (effect) for the closure to the suit of idents.

4^th Ident of the suit

2c: contibution

Camera Operator/Director of photography

 My role as a camera operator is someone who records images for the purpose of entertainment or to inform an audience. As a camera operators I must capture the artistic side of things.

New skills and multi-skilling:

 This role has allowed me to have the opportunity to gain a new level of experience in using a camera as well as communication skills as I have to interact with my clients to understand what they want. I also have an opportunity to develop communication skills as well as directing as some ideas mention were taken into consideration by my team members. I have also acquired new skill sets that I recently developed which are negotiating with a client on a brief and pitching to a client on a brief. In which me and my production team pitched to the client our pitch of ideas on the product that will be made. Working with a client gave me a sense of a real life situation, it has also given me the opportunity to showcase the skills that I have learnt.

 Identify Opportunities for self-development:

 The role of camera operator/Director of photography means that I should be able to creatively understand and have a good eye to capture art. Therefore it also enhances my skills and knowledge when working with a camera. I also had the opportunity to advance my communication skills as I have to talk more with clients and team mates, to keep track. A self-development is that I need to be clear in presenting my ideas.

 Contributions to the project brief:

The contribution I will be making to the brief will be filming the stop motion idents. This includes sorting together all the footage/photos taken to create the right sequence for the purposed plan/pitch.